This episode we look at choosing a lane. Diane Mulligan from M and C Communications joins the conversation on “Making Waves at C-Level” to talk about marketing.  She specializes in helping Cannabis Companies with their media communications and PR.  She is a specialist in “Brand Protection” and crisis planning, and has many years of experience helping companies in all areas master their public relations.

About Diane Mulligan

Diane Mulligan, APR is president of M&C Communications, a public relations firm committed to representing inspirational people, organizations, products, and services that make the world better. For more than a decade, M&C has provided strategic communications, specializing in an integrated approach to earning media we call Insider Media Relations™. M&C believes that consistency, transparency and educating the CBD customers are all part of Brand Protection PR™ protecting a company’s brand and enhancing its customer loyalty. Working with brands like Blue Kudu and Dr. Zogg’s Amazing CBD, M&C specializes in business goal-oriented PR. Formerly, Diane was a journalist. She was the news director in Denver during the Columbine shootings and senior news editor for NBC News in New York City. She honed her PR chops as Vice President of National Communications for the National Stroke Association.

About M&C Communications

M&C Communications doesn’t do PR. Not in the traditional sense, anyway.  Diane Mulligan has created a firm that is unique.  They do:
Brand Protection PR™: helping companies and non-profits build active communities, deflect negative public relations, and build trust to stand head-and-shoulders above their competitors.
CBD public relations: helping emerging CBD industry businesses build communities of loyal customers through strategic public relations.
Insider Media Relations™: using experience as local and network journalists to help clients navigate the media landscape and handle every interview with poise and confidence.
Crisis Communications: leveraging the unique Brand Protection PR™Tool process to help create durable crisis communications plans to deftly handle life’s curveballs.
M&C Communications does results not excuses and substance not style. It does strategy not PR. Contact or or 720-273-0927.

About Thom Singer

Thom Singer works for Stanton Chase, a leading executive search firm that specializes in helping companies and associations place key hires. He is also a keynote speaker and professional master of ceremonies / EmCee
After a successful career in sales and marketing, Thom Singer became a growth leadership speaker in 2009. A decade later he has brought his high energy presentations and action-oriented content to over 900 audiences. Thom knows that as the speaker or master of ceremonies he has a responsibility to set the tone for a strong conference attendee experience. Known as “The Conference Catalyst” he creates an atmosphere of fun and interaction that lasts beyond his presentation.
Thom earned his Certified Speaking Professional (CSP) in 2014 and is committed to the business of meetings. He is the author of 12 books and is the host of the popular “Cool Things Entrepreneurs Do” podcast. On his show he has interviewed over 400 entrepreneurs, solopreneurs, business leaders and others with a focus on discovering how the most successful people get farther across the gap between potential and results.
At 50 years old Thom decided to reinvent his life and make age 50 to 75 the best years of his life. This meant saying yes to things that scared him, and trying new things. Since that time Thom has jumped off buildings, took up running (and lost 30 lbs) and began performing stand up comedy.
Thanks to the sponsors of this episode – Podfly Productions and Spectrum Reach