In episode 587 of “Making Waves at C-Level” (formerly the “Cool Things Entrepreneurs Do” podcast), Thom sits down with PR and crisis expert Jeff Hahn to talk about his new book, Breaking Bad News.  They also talk about how to handle a crisis and Jeff shares good and bad examples of brands that faced Public Relations issues over the years.

About Jeff Hahn

Jeff Hahn is an expert in reputation management and crisis communication for food brands. Growing up on a family farm in Iowa put Jeff on the path to working in the food industry. His grounding in it and professional interest in communications come together through Apron Food & Beverage Communications, an agency specializing in food PR and marketing.
Jeff also manages the Predictive Media Network, a national media training service as well as Hahn Public Communications. Jeff and his team of 36 staff members represent food brands and public infrastructure systems across North America. More specifically, they specialize in crisis communications for clients facing high stakes situations using a unique set of reputation management models. His upcoming book, Breaking Bad News: 12 Essential Crisis Communication Tools due out in early 2020, is focused on reputation management for brands in crisis situations.

About Thom Singer

Thom Singer works for Stanton Chase, a leading executive search firm. He specializes in helping companies and associations place key hires. He is also a keynote speaker and professional master of ceremonies / EmCee
After a successful career in sales and marketing, Thom Singer became a growth leadership speaker in 2009. A decade later he has brought his high energy presentations and action-oriented content to over 900 audiences. Thom knows that as the speaker or master of ceremonies he has a responsibility to set the tone for a strong conference attendee experience. Known as “The Conference Catalyst” he creates an atmosphere of fun and interaction that lasts beyond his presentation.
Thom earned his Certified Speaking Professional (CSP) in 2014 and is committed to the business of meetings. He is the author of 12 books and is the host of the popular “Cool Things Entrepreneurs Do” podcast. On his show he has interviewed over 400 entrepreneurs, solopreneurs, business leaders and others with a focus on discovering how the most successful people get farther across the gap between potential and results.
At 50 years old Thom decided to reinvent his life and make age 50 to 75 the best years of his life. This meant saying yes to things that scared him, and trying new things. Since that time Thom has jumped off buildings, took up running (and lost 30 lbs) and began performing stand up comedy.