In episode 680 of the “Making Waves at C-Level” podcast, we meet Jill Raff. She is an expert on employee experience and in this interview she shares how to be an employer of choice via how you treat you people. When you build the right culture inside your company, you positively impact the bottom line.

About Jill Raff

Jill Raff is the globally recognized expert, amongst the Top 150 Global Customer Experience Thought Leaders and Influencers, who works with executive leadership who recognizes the paradigm shift; the non-negotiable creation of a more humanized work culture prioritizing their internal customers, their employees.

Through speaking, consulting, courses, and workshops, Jill helps clients, such as McDonald’s and Coca-Cola, that acknowledge their people are their greatest asset, and need help creating systems and procedures to develop the collaborative culture which exhibits this core value.

Work with Jil Raffl to become the Employer of Choice and gain employee and customer lifetime value through her methodology connecting the employee experience (EX) to the customer experience (CX)- EX2CX™. She works with organizations co-creating a human-centered workplace of diversity, equity, inclusion and belonging. Regardless of industry, it will be evident that your “people bottom line” will get you to your financial bottom-line goals, and beyond.

While many professionals talk about customer experience – Jill Raff has lived it from day one. Jill grew up working with her parents, owner/operators of one of the first McDonald’s franchises, store #150. Her customer service philosophy originated from observing her parent’s work and interactions with legendary founder, Ray Kroc. EX and CX are in Jill’s DNA.

Based on her diverse background working in multiple industries – and living in 7 countries – Jill Raff developed her Inside-Out Framework™, described as “where McDonald’s and Michelin meet.”

Partner with Jill to turn employees into brand ambassadors and customers into raving fans. Her client’s find benefits in Transforming Transactions Into Interactions™, leadership potential, employee engagement, strong communication and emotional intelligence producing a strong ROI. Avoid the great resignation. Establish a genuine Connection-Culture throughout your Employee Journey.

Create 5-star customer experiences through EX2CX™ — Jill’s unique strategy that Turns Your Employees Into Advocates and Customer Magnets.

About Thom Singer

Thom Singer works for Stanton Chase, a leading executive search firm that specializes in helping companies and associations place key hires. He is also a keynote speaker and professional master of ceremonies / EmCee

After a successful career in sales and marketing, Thom Singer became a growth leadership speaker in 2009. A decade later he has brought his high energy presentations and action-oriented content to over 900 audiences. Thom knows that as the speaker or master of ceremonies he has a responsibility to set the tone for a strong conference attendee experience. Known as “The Conference Catalyst” he creates an atmosphere of fun and interaction that lasts beyond his presentation.

Thom earned his Certified Speaking Professional (CSP) in 2014 and is committed to the business of meetings. He is the author of 12 books and is the host of the popular “Cool Things Entrepreneurs Do” podcast. On his show he has interviewed over 400 entrepreneurs, solopreneurs, business leaders and others with a focus on discovering how the most successful people get farther across the gap between potential and results.

At 50 years old Thom decided to reinvent his life and make age 50 to 75 the best years of his life. This meant saying yes to things that scared him, and trying new things. Since that time Thom has jumped off buildings, took up running (and lost 30 lbs) and began performing stand up comedy.