Connecting With People in a Gadget-Crazed World
In “The New Networking” we find there is more to creating business relationships than a “like”, “link”, “share” or “follow”. While the popular social media tools can make it seem like we have countless friends and business associates, it is real human engagement that leads to opportunity. It takes objective analysis and and evaluation to get back to the basics of establishing connections that will lead to more success in business, sales, and life. It is critical that you establish long-term and meaningful relationships.
Thom Singer has been speaking about connections for 15 years. Since the release of his first book “Some Assembly Required: How to Make, Grow and Keep Your Business Relationships“ in 2005 he has been a regular thought leader on how people network and engage in their communities. All opportunities come from people, and while social media and digital connections are good, they do not replace human engagement.
Different And The Same – The New Networking
Things have changed in our world in the last decade. The tools we use to communicate have morphed, and we never are without our smart phones. The New Networking is not really new. It is about creating long-term and mutually beneficial relationships, but doing it in a manner that is relevant in 2020 and beyond. While many ways we engage are different now, some of the ways people relate have been the same for thousands of years. The smartest people learn to understand the balance.
If the people in your industry rely on the human side of business as part of their success, then this presentation is a must have for your next meeting. This message will re-frame how people think about connections and show them ways to take actions that will lead to more opportunities. There is not new networking and old networking… there is just networking.
All business is personal, but it takes time to establish meaningful connections. If you are not top of mind, then your competition gets the call for the next piece of business, and in our social media-crazy world, connecting with clients, vendors, peers, co-workers, and others is more complicated than ever before. The New Networking is about more than a digital link or a large list of podcast followers.
The quest for more productivity pushes us to increasingly use digital and social media tools to interact with others. With these ever-evolving changes in how we communicate, are we really better connected? While social media tools are great, it can remove the personal side of a relationship. Thom will lead a journey of exploration about how to maximize your brand and reputation in a world where everyone is looking at their electronic gadgets instead of looking other people in the eyes.
Learning Objectives in The New Networking:
- Establish the links between the new networking tools and traditional human engagement styles
- Become focused on the ROI of your networking activities
- Assess the real benefits of networking and social media (beyond a “like”, “link”, “share” or “follow”)
- Identify methods to follow up with people you meet in business situations
- Determine how to make the right choices in allocating time to people
- Evaluate ways to strengthen connections that lead to mutually beneficial referrals
Are you hosting a conference? Do your participants need to improve their human-to-human connections? Then “The New Networking” is the right presentation. Thom takes over 30 years of career experience and blends it with his research and observations on how people network. His keynotes talks are high-content and high-energy.
The New Networking will provide your audience powerful concepts. However it is also filled with actionable ideas they will start to use while present at your event. Most conferences could use a dose of “Phones Down / Eyes Up”. Couple that with creating easy ways to start conversations and everyone wins. Have a conversation to see how Thom Singer will customize his message for your group.